When the Batumi Airport was reopened in May 2007, its navigation tower was already 50 years old. Wrapped in its previous wire frame, it did not meet Georgia’s modern design requirements and therefore, Traxon was summoned to create an illumination concept to light Batumi Navigation Tower’s exterior. The customer’s vision was to create something similar to Yas Hotel in AbuDhabi. Therefore, 465 String RGB systems were used to craft a media façade encircling the middle of the tower. Providing inspiration and welcoming visitors, the media palette now brightly displays poems scribed in Georgian and English. The remainder of the building was covered in over 2,500 Dot XL-9 RGB systems, which makes the structure shine and sparkle in the night. More than 100 Wall Washer Shield AC XB-36 RGB lend a background glow to the tower’s exterior. The ultra bright fixtures are paired with an e:cue Lighting Control Engine (LCE), four Video Micro Converters (VMCs) and 11 Butlers, enabling ultimate control, including individual pixel addressing, of the glowing landmark tower. The Batumi Navigation Tower is now regarded as one of the most beautiful illuminated buildings in Georgia, and it attracts the attention of many visitors and passersby.